Negotiating your pay can be a minefield in the world of content. How do you plan a pay rise? How do you push past imposter syndrome and awkward money chats? In this Q&A session, we’ll be asking experienced content marketers Veronika Vebere, Louise Shanahan, James Garnier, and Emma Cownley for their tips when it comes to dosh.
What you'll learn
Note this session will be split into 2 parts. You’ll learn about inhouse salary negotiations in the first half and freelance salary rates in the second half. You’ll be able to submit your own questions throughout!
Negotiating inhouse content salaries
- How you can plan in advance for a salary negotiation
- Tips for making ‘the ask’ to your boss
- How to figure out what salary to aim for
Negotiating freelance content rates
- How to set freelance rates when you first start out
- Charging by project VS your time
- How and when to approach rate increases
- Charging for scope creep
The speakers
Emma Cownley is a freelance B2C writer for music, fashion, and lifestyle brands. She’s the author of The Witchy Freelancer and host of Kiss My A’s on YouTube. Her sense of humour is unparalleled.
Louise Shanahan is a freelance health copywriter who specialises in white papers, web copy and long-form content, to help medical and biotech organisations spread the word about their latest breakthroughs.
Louise has a background in public health and a Master’s in Health Policy. She’s also the host of 15 Minute Freelancer, a podcast for ambitious creative freelancers who want to build a business that works for them (and not the other way round!).
Find out more about Louise’s work: thecopyprescription.com and 15 Minute Freelancer podcast
James Garnier is an inhouse Content Marketing Manager at Yieldify