Repurposing your content is a distribution superpower. Amanda Natividad does this exceptionally for the content she produces for Growth Machine. From repacking content into snippets, Twitter threads, value-packed LinkedIn threads and more, Amanda knows how to make the most out of one piece of content. She’ll be showing you how you can squeeze the most out of your content for maximum distribution.
What you’ll learn…
- The importance of adding repurposing into your content goals
- How repurposing content is the means of distribution
- You’re not being redundant — you’re just meeting people where they are.
About Amanda Natividad
Amanda Natividad is the Head of Marketing for Growth Machine, an SEO-focused content creation agency. Most recently, she headed up marketing for ski lift ticket company Liftopia. Prior to that, she built the content marketing program for Fitbit’s B2B unit. Amanda pivoted to content marketing by way of food — after working as a tech news journalist, she attended Le Cordon Bleu and found her way to NatureBox, the DTC snack company, to lead their content, corporate communications, and product marketing efforts.