Repurposing your content to maximise distribution with Amanda Natividad

What you’ll learn in the workshop

Repurposing your content is a distribution superpower. Amanda Natividad does this exceptionally for the content she produces. From repacking content into snippets, Twitter threads, value-packed LinkedIn, white papers, lead gen magnets, podcasts and more, Amanda knows how to make the most out of one piece of content.

She shows you how you can squeeze the most out of your content for maximum distribution including:

  • The importance of adding repurposing into your content goals
  • How repurposing content is the means of distribution
  • Why you’re not being redundant by repurposing content — you’re just meeting people where they are.


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About the speaker

Amanda Natividad is the VP of Marketing for Sparktoro. Amanda pivoted to content marketing by way of food — after working as a tech news journalist, she attended Le Cordon Bleu and found her way to NatureBox, the DTC snack company, to lead their content, corporate communications, and product marketing efforts.

About the host

Christina Pashialis is the founder of ContentUK and a freelance webinar specialist. She has a decade of marketing experience for tech startups; specialising in content and community.
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